Cartoonist
Nate is AdExchanger’s cartoonist and the creative force behind AdExchanger Man and the countless wonderful works of art you see on AdExchanger.com and on social media.
AUTHOR ARCHIVE FOR:
Nate Neal
Articles By Nate
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Apple Makes $13 Billion In Q4; OwnerIQ Buys DiJiPOP For Shopper Marketing
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Apple Teller Machine Apple made enough money in the fourth quarter to buy the startup ad tech ecosystem and ad holding company or two. From the release, “The Company posted record quarterly revenue of $46.33 billion and record quarterly net profit of $13.06 billion, […]
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Vibrant Buys Ad Network Image Space Media; Google Display And Aegis ATD; AdChina On China Ads
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Vibrant Acquires Ad Network Yesterday, contextual ad network and technology company Vibrant Media announced the acquisition of in-image ad network Image Space Media (ISM). Long-rumored as a candidate for an IPO, Vibrant Media appears to be extending its case for the importance in online […]
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Web Stops, Slows For SOPA; Kenny As Yahoo! Chairman?; Criteo Extends Reach With BrightTag
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. SOPA Wednesday Yesterday, in an effort to stop the “Stop Online Piracy Act” (SOPA), Internet destinations and digerati made their displeasure known that the U.S. government’s attempt to stop piracy was a step in the wrong direction – if not right off a cliff […]
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Yang Leaves Yahoo! Board; Namely Optimizing Agency HR; Q4 Earnings Cavalcade Begins With Google
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Yang Out All Things D’s Peter Kafka notes the official announcement on the departure of Jerry Yang from his Yahoo! board seat and, presumably, the strategic control he had of the company – though he remains a holder of a significant amount of Yahoo!’s […]
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CBSSports.com Partners With Developers For Apps; The Algo Of People; Measuring P&G Purpose
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Big Media Apps CBSsports.com announced that it will let developers create applications for use on its site as the company looks to emulate the models of Facebook and Apple among others. Yes, big media is getting its own app store. The Wall Street Journal’s […]
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OPINION: The Sell SiderWhat The Year Of The Dragon Has In Store For Marketers
“The Sell-Sider” is a column written by the sell-side of the digital media community. Today’s column is written by Pam Horan, President of the Online Publishers Association, a not-for-profit trade organization that represents online publishers In the Chinese zodiac, 2012 is the Year of the Dragon, a fitting animal characterized by being driven, unafraid of […]
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Hotel Brands Take Back Their Data; User Data Ecosystem Map; Video Getting More And More Funding
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Hotels And Ad Networks It’s another case echoing today’s tug-of-war in media with the online ad network model. Looking to cut out intermediaries such as Priceline.com, major hotels have banded together to create Roomkey.com. According to the Wall Street Journal, “Intermediaries usually retain 15% […]
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eBureau Targets With TruSignal; Specfic Media's MySpace TV Plans; The Corporate VC
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. eBureau Spins Out TruSignal On Tuesday, offline lead gen data aggregator eBureau announced that its spinning off its online ad data unit and calling it TruSignal. Focused on the direct response world, the new company provides audience segments derived from a host of offline […]
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Search +1 - Is Search Retargeting Next?; Medialets Launches Private Marketplace; Xbox Ads
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Retargeting Search With +1 On the Official Google blog, Google Fellow Amit Singhal discusses his favorite fruit (Chikoo) and what Google appears to position as the biggest change in search since its inception – the addition of Google+ and +1 data feeds in informing […]
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OPINION: Data-Driven ThinkingDirect Dialing Intent
“Data-Driven Thinking” is a column written by members of the media community and containing fresh ideas on the digital revolution in media. Today’s column is written by Jonathan Mendez, founder of Yieldbot. One of the most exciting and disruptive things going on right now in digital media is the rise of new businesses harvesting intent […]
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