Meanwhile, BMO Capital analyst Dan Salmon paused this morning between separate conference calls (see Omnicom;Publicis) with the two agency holding companies to provide his view to investors.
Salmon continues to recommend the shares of both companies for what he says are different reasons, but that clearly the end of the merger is a negative for both.
That said, Salmon doesn't believe the oft-mentioned client or employee movements were never put into motion by the original proposal. And, he adds that agency holding company Interpublic Group does not seem like a next option for either, but digital agency Sapient could be in the sights of Publicis acquisition strategy.
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