Home Ad Exchange News Looking Ahead: AdExchanger’s Industry Preview 2014

Looking Ahead: AdExchanger’s Industry Preview 2014

SHARE:

industrypreviewHundreds of advertising industry professionals braved the cold, snowy weather of New York City on January 21 and 22, 2014 for AdExchanger’s first Industry Preview conference at The Times Center. The two day show featured some of the biggest names in publishing,marketing and advertising technology. Among the biggest themes: programmatic, mobile and cross-device targeting.

Here are some snapshots and key moments from the conference. Photography by Geoff Green.

20140121_GGreen_Industry-Preview_Day-1_2501

20140121_GGreen_Industry-Preview_Day-1_2638

20140121_GGreen_Industry-Preview_Day-1_2661

20140121_GGreen_Industry-Preview_Day-1_2808

20140121_GGreen_Industry-Preview_Day-1_2746

20140121_GGreen_Industry-Preview_Day-1_3007

20140121_GGreen_Industry-Preview_Day-1_2716

20140121_GGreen_Industry-Preview_Day-1_2640

Subscribe

AdExchanger Daily

Get our editors’ roundup delivered to your inbox every weekday.

20140121_GGreen_Industry-Preview_Day-1_2540

20140121_GGreen_Industry-Preview_Day-1_2282

Must Read

How Encryption Keys Could Resolve The TID Furor

Rather than sharing universal TIDs that any DSP or curator can access, Raptive says publishers should instead share encrypted TIDs with an encryption key provided only to trusted demand-side partners.

Clear Channel Brings Mid-Flight Measurement To Its OOH Network

Clear Channel will provide advertisers weekly, mid-flight reports on outcomes driven by its inventory in order to bring OOH measurement closer to the speed of digital.

FTC Commissioner Mark Meador speaking at the NAD's annual conference in Washington, DC on Sept. 16, 2025. (Photo: Brian O'Doherty)

FTC Commissioner Mark Meador: ‘No Human Society Can Long Survive Without Consumer Trust’

Keeping American kids safe in what FTC Commissioner Mark Meador calls “an increasingly complex and fast-paced technological environment” is a top priority for the agency.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Comic: "Deal ID, please."

Amazon Expands Its Programmatic Integration With SiriusXM

On Tuesday, Amazon DSP announced an expanded integration with satellite radio company SiriusXM.

Rembrand merges with Spaceback

Omar Tawakol Is Merging His AI Startup Rembrand With Spaceback

Rembrand announced that it’s merging with creative automation startup Spaceback to build a unified AI-powered platform for “content-based” CTV, digital video and display.

A comic depicting people in suits setting money on fire as a reference to incrementality: as in, don't set your money on fire!

Retail Media Is Starting To Come To Grips With The Fact That We All Know Nothing

Retail media is entering what might be called its Socratic phase. The closer we to get to understanding an ad campaign’s real impact and business results, the clearer it is that we have no idea how this thing works.