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The Big Story

The Big Story

The Big Story features a roundtable discussion with the AdExchanger editorial team on the week’s top news stories. New and previously published episodes are available on this page and on your preferred podcast app.


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  • The Big Story Podcast

    The Big Story: Fuel For The Holidays

    The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The Wild West days of ad tech are over. Any new startup that wants to stick around must show it can be a business first, […]

  • The Big Story Podcast

    The Big Story: DTC Disrupts The Competition

    Another holding company top dog is leaving the park. The first was Publicis Groupe’s Maurice Lévy in 2017. Then it was WPP’s Martin Sorrell in April, followed by MDC Partners’ Scott Kauffman in September. And on Wednesday, Dentsu Aegis Networks CEO Jerry Buhlmann also announced his exit. This week on “The Big Story,” the gang […]

  • The Big Story Podcast

    The Big Story: Thus Spoke The Electorate

    The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. With the midterms over and the recounts – where applicable – just beginning, the AdExchanger team looks at the redemption of polling data after a […]

  • The Big Story Podcast

    The Big Story: Planting Seeds In The Walled Gardens

    The Big Story is a breezy podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. When giants move, everyone takes notice. This week on “The Big Story,” the AdExchanger team looks at some small but significant shifts in Amazon’s and […]

  • The Big Story Podcast

    The Big Story: Twitchy Trigger Finger

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Amazon is primed to become the next big advertising behemoth, with its ad revenue shooting up and industry honchos like Martin Sorrell predicting it […]

  • The Big Story Podcast

    The Big Story: You Trust Me, Right?

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The complexity of digital advertising means it revolves around trust. At the same time, everyone has to make money. That basic tension leads to […]

  • The Big Story Podcast

    The Big Story: Investigations, Valuations, Valedictions

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. As much as agencies want the topic of kickbacks to go away, it seems like it’s here to stay now that the FBI has […]

  • The Big Story Podcast

    The Big Story: The Quest For Quality

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. So you’ve made it to the final day of Advertising Week in New York City. Congratulations. This year, the annual shindig crammed its attendees […]

  • The Big Story Podcast

    The Big Story: Fall Into Festival Season

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Two big tech and media players held their extravaganzas this week. The Relevance Conference in Santa Barbara was a coming-out party for Xandr – […]

  • The Big Story Podcast

    The Big Story: The Strange Case Of The Vanishing Media Agencies

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. The temperature is cooling, the leaves are falling and the skies are turning the color of slate. It’s a time for mystery. This week […]

  • The Big Story Podcast

    The Big Story: Snap Judgements And A Broken Oath

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Exeunt Snap Chief Strategy Officer Imran Khan and Oath CEO Tim Armstrong. Neither of these departures are big surprises. Khan was spearheading the business […]

  • The Big Story Podcast

    The Big Story: New Faces In Challenging Places

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. WPP and Nike have some new spokespeople. While Mark Read’s appointment at WPP was expected and uncontroversial, Colin Kaepernick headlining Nike’s new campaign was […]

  • The Big Story Podcast

    The Big Story: Brand-ishing New Tricks And Old

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Is your suitcase packed for your Labor Day getaway? Don’t forget your 50 SPF zinc oxide sunscreen. And did you download enough apps to […]

  • The Big Story Podcast

    The Big Story: Bid Crashing

    Last week, supply-side technology company Index Exchange got in trouble for using a secretive and controversial tactic called bid caching in its auction for at least a year. While Index has since stopped that practice, research from the programmatic consultancy Jounce Media revealed that it had used bid caching for 50% of its impressions. And […]

  • The Big Story Podcast

    The Big Story: The A To Z On Amazon

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. As Google and Facebook built their castles and moats, Amazon lurked beneath surface. But in recent years, it’s breached. Its walled garden is still […]

  • The Big Story Podcast

    The Big Story Podcast: The Blockchain Cometh

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Is blockchain a solution in search of a problem? This week on The Big Story, members of the AdExchanger editorial team talk about blockchain, […]

  • The Big Story podcast

    The Big Story: What Makes A Top Programmatic Publisher?

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. It used to be that a top programmatic publisher simply did something using automation – usually using real-time bidding to sell its remnant inventory. […]

  • The Big Story Podcast

    ‘The Big Story’ Podcast: Facebook’s Fury

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  In the wake of Facebook’s suspension of social listening tool Crimson Hexagon from its platform late last week, it’s easy to trace the reason for the crackdown to residual squeamishness from its Cambridge Analytica nightmare. In the latest episode […]

  • The Big Story podcast

    The Big Story Podcast: Acquisition Mania

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  If acquisition volume in ad land isn’t up substantially, acquisition value is. JEGI noted in its recent H1 2018 report that value is up 43% from 2017, totaling $140 billion. In the second episode of “The Big Story,” the […]

  • The Big Story podcast

    The Big Story Podcast: IPG Buys Acxiom Marketing Solutions, LiveRamp’s Future And Sir Martin Wins Against WPP

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about, well, the biggest stories that broke over the past week. In our inaugural episode, Managing Editor Ryan Joe and staff writers Alison Weissbrot […]

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