Warner Brothers Discovery

Disney’s Q4 earnings double down on the success of sports streaming content, but the YouTube TV blackout continues.

To QR or not to QR, that is the question. But here’s a better one: Shouldn’t TV studios first guarantee that the products featured in made-for-TV shoppable moments are ones viewers actually want?

Total revenue for the quarter was $9.8 billion, up only 1% year-over-year from the last Q2 quarter total of $9.7 billion – which is modest, but at least in line with company expectations.

Amid the glitz of TV upfront presentations, advertising executives take the stage to talk about things like new audience targeting capabilities or to ballyhoo new ad measurement partnerships. How, though, are we supposed to focus on brand lift statistics when we can all hear Lady Gaga belting a vocal warmup offstage?