visualDNA

VisualDNA announced a new product it just launched with the Mirror Newspaper Group (see it) in the UK. The company calls it a “new publisher product that effectively provides them with a form of DSP (demand-side platform) for their entire audience.” CEO Alex Willcock of Imagini Holdings Limited, an advertising technology company and makers of […]

Alex Willcock is Founder and CEO of Imagini Holdings Limited, an advertising technology company and makers of VisualDNA. AdExchanger.com: Please give us a bit of history about VisualDNA.  A new company? Or  pivoting for new opportunity? AW: I founded the business because I saw an opportunity to change the relationship between commerce and consumers – […]