• PROGRAMMATIC I/O //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events
    • PROGRAMMATIC I/O NY 2019
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Social Distancing With Friends
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Viralnova

Zealot Networks Acquires ViralNova

Zealot Networks acquired viral news site ViralNova Thursday, citing its audience and underlying technology. The deal valued ViralNova close to $100 million, according to The Wall Street Journal. Zealot Networks declined to name the exact figure, but said the acquisition is the biggest of the 15 it's made so far. Formed 18 months ago by the... Continue reading »
by Sarah Sluis // July 9th, 2015 //
»
From Social To Paid, Viralnova’s Clickbait Journey

Viralnova has been hated and admired for the path it took to find an audience. It rose to the top of the Facebook news feed in 2013 with I-can’t-not-click articles like “If You Own A Microwave, Then You Absolutely Must See This Video.” And its success showed mainstream publishers the importance of social content discovery.... Continue reading »
by Sarah Sluis // May 1st, 2015 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Facebook Accelerates Plans To Go Bidding Only For Audience Network Due To Coming IDFA Changes
  • Vista Equity Partners CEO Nabbed For Tax Fraud; IAB Europe's TCF Disputed In Belgium
  • Google Grows Its Sellers.json File To 1.2 Million Publishers
  • CTV Measurement Is Doomed Unless Google, Roku, Apple And Amazon Collaborate
  • Prog.IO Digital: P&G’s Media Strategy, NYT Reconciles Subscriptions With Ads – And How To Build A CDP
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved