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»the ringer

Amazon To Buy Wondery; IAB Offers New Podcast Measurement Guidelines

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Wondery To Behold Amazon is in talks to buy podcast production network Wondery, reports The Wall Street Journal, at a value of more than $300 million. According to WSJ sources, Wondery predicts its revenue will exceed $40 million in 2020, with 75% of... Continue reading »
by AdExchanger // December 3rd, 2020 //
»
Mark Zagorski Exits Rubicon; Spotify Pursues Podcast World Domination

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Aprés-Zagorski Mark Zagorski is leaving Rubicon Project at the end of June, the company announced on Thursday. It’s hardly surprising. Zagorski was CEO of Telaria before its absorption by Rubicon, and he has been COO and president since then. “Thanks to Mark’s leadership, we... Continue reading »
by AdExchanger // June 22nd, 2020 //
»
Spotify Acquires The Ringer As Podcast Listening Soars

It’s been just a year since Spotify entered the podcasting market, and consumption is already growing like gangbusters. Podcast hours streamed on the platform grew 200% year over year, and more than 16% of Spotify monthly active users (MAUs) engage with podcasts, the company said in its Q4 2019 earnings report on Wednesday. Spotify also... Continue reading »
by Alison Weissbrot // February 5th, 2020 //
»
 

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