• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»simplifi

Podcast: All Advertising Is Local

AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. Frost Prioleau is a longtime digital ad entrepreneur, having founded and sold two companies over the span of 13 years. The first was Personifi, a behavioral ad targeter acquired by Collective Media in 2008, followed by Simpli.fi, a programmatic platform for local advertisers. This week on... Continue reading »
by Zach Rodgers // May 18th, 2018 //
»
Where Is The Uber Of Online Advertising?

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Frost Prioleau, CEO and co-founder of Simpli.fi. Uber is undeniably one of the great startup success stories in recent history. By solving a fairly simple problem – how to easily and... Continue reading »
by AdExchanger // June 24th, 2014 //
»
Simpli.fi Addressing Search Marketers With A Demand-Side Platform Says CEO Prioleau

Frost Prioleau and Paul Harrison are CEO and CTO, respectively, of Simpli.fi, a demand-side platform for search marketers. AdExchanger.com: Let's look back, first. The last company you both were involved in was Personifi. Can you give us a brief history? And then discuss how your Personifi experience has informed the creation of Simpl.fi? Harrison: Actually,... Continue reading »
by AdExchanger // March 2nd, 2010 //
»

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • The IAB Tech Lab Publishes Specs For CCPA Compliance As The Clock Ticks Down To Jan. 1
  • Adswerve Looks To Recreate DoubleClick Services Strategy With Google Vets
  • 2020 Might Just Be The Year Apps Finally Start To Embrace Real-Time Auctions
  • GroupM Scraps mPlatform; Mysteries Of Google's Search Algo
  • Amazon Opens AWS Data Exchange – And New Opportunities For Data Sellers
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved