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»search retargeting

YP Hooks Up With Tapad To Connect Users Across Devices

Local search and advertising company YP launched a cross-device solution that aims to capitalize on the first-party search behavior of the more than 80 million users that tap into its network of search sites every month. YP teamed up with cross-device ad targeting player Tapad to power the tech. Luke Edson, YP’s SVP of National... Continue reading »
by Allison Schiff // January 22nd, 2015 //
»
Chango CEO Sukornyk On New Funding And Search Retargeting Momentum

Search retargeting platform Chango announced a $4.25 million funding round led by investors Rho Canada as the company looks to grow its offering for self-serve advertisers as well as expand its full-service capabilities to larger clients. Read the release. Chango CEO Chris Sukornyk discussed his company's plans for its new funding and search retargeting strategies.... Continue reading »
by AdExchanger // February 3rd, 2011 //
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Magnetic Bringing Transparency To Customer Segments In Display By Leveraging Power Of Search Says CEO Shatkin-Margolis

Josh Shatkin-Margolis is CEO of Magnetic, a search retargeting technology company. AdExchanger.com: You touched on it in our interview around your recent funding. What problem is Magnetic looking to solve? Targeting advertisements to visitors of websites without direct knowledge of user intent is difficult. Many targeting and data companies lack transparency in customer segmentation. To... Continue reading »
by AdExchanger // April 1st, 2010 //
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Magnetic CEO Discusses $1.25 Million Funding And Company Launch

Search retargeting technology company, Magnetic, announced the company's launch and $1.25 million in funding which includes a roster of investors such as NYC Seed and IA Capital Partners. Read the release. Josh Shatkin-Margolis, CEO of Magnetic, discussed the new funding and the company's strategy. Magnetic (originally Domdex) has been stealth for a while now. Why?... Continue reading »
by AdExchanger // March 22nd, 2010 //
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Magnetic Delivers Search Re-targeting Data Solution for All Online Advertising

PRESS RELEASE
by AdExchanger // March 22nd, 2010 //
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