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»Publicis Omnicom

Could a Publicis-Criteo Takeover Transpire?

It wouldn’t be the first summer weekend French agency holding company Publicis Groupe sent shock waves through the advertising ecosystem. Close to the anniversary of the infamous ad merger of equals that never quite materialized as Publicis Omnicom Group (POG), French pub Boursier reported on a rumor the holding company could be close to extending… Continue reading »
by Kelly Liyakasa // August 29th, 2014 //
»
 

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