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»Piqora

Pinterest Takes Steps To Connect Images To Product Data

Last week was a busy one for photocentric platform Pinterest, which unveiled both related pins and a data agreement with Getty Images. The Getty deal looks good for brands and Pinterest’s 70 million users, experts said. On the one hand, it looks like “a quality-control mechanism, which is likely aimed at supporting monetization while maintaining... Continue reading »

by Kelly Liyakasa // November 4th, 2013 //
»
Pinterest Offers 'Price-Change Alerts' In Bid To Reactivate Purchase Intent

Today, Pinterest introduced “price-watching,” a way for consumers to receive email notifications when the price drops on an item they pinned. Price alerts mark the “first additional application of rich pin data that we’ve seen and I think there will be others,” said Danny Maloney, cofounder and CEO of Pinterest marketing and analytics firm PinLeague.... Continue reading »

by Kelly Liyakasa // August 1st, 2013 //
»
 

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