Trying To Make Kokai Happen; EU Readies GDPR Changes
The Trade Desk gets insistent with Korai again; the EU is rethinking hashed IDS; and is the AI industry becoming a cartel?
ARCHIVE FOR:
Nvidia
-
-
Not Enough Web For All This Slop; Amazon Quietly Doubles Up On Prime Ads
AI-generated mystery pages are appearing on brand sites; Amazon Prime Video doubles its ad load; and bipartisan efforts to protect kids online get a new partisan focus under the Trump admin.
-
Q4: Meta Minted Money And Improved Its Monetization
Slap on your Ray-Ban smart glasses, ask Meta AI to remind you to post on Threads and then hop into Horizon Worlds. Welcome to the near future, according to Meta.
-
The iOS Escape; The Tech IPO Freeze
Disney redirects subscribers to its site to avoid Apple’s App Store fee; ad tech IPOs are in a lull, but the tech companies that are going public rely on ads for growth; and a Democratic PAC spent $30 million on Spanish-language ads.
-
Judge Rules Google Search Is A Monopoly; NVIDIA’s Unreleased AI Scrapes The Web
In today’s newsletter: US rules Google has a monopoly in search, but not search ads; Nvidia’s unreleased AI has been scraping online video from YouTube, Netflix and others; and streaming app Max debuts a new personalized home page.
-
Video Game Budgets Are Growing Up, But Ad Tech Still Needs To Catch Up
The vast majority of advertisers who buy ads in video games (91%) no longer consider gaming to be an experimental media channel. But ad spend in games still lags behind audience engagement.
-
WPP Must Bridge A ‘Shortfall’ In The US; Amazon Opens Whole Foods To The Whole SKU
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Slow Slide WPP reported lackluster Q2 results during its earnings call on Friday. The agency holding company saw a “shortfall” in the US, accounting for about 37% of WPP’s biz, which “took us a little bit by surprise,” CEO Mark Read told […]
-
The Metaverse Clings To Life; AI Fever You Can’t Sweat Out
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Metaverse’s Second Life? The metaverse has gone from the next big thing to a punchline about the danger of chasing Big Tech’s shiny objects. Even Meta is downplaying its investment in immersive virtual worlds. Yet, despite reports to the contrary, metaverse marketing […]