• PROGRAMMATIC I/O //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events
    • PROGRAMMATIC I/O NY 2019
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Social Distancing With Friends
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Mahi de Silva

Mobile Recreates The Living Room Media Experience – On The Go

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mahi de Silva, CEO at Opera Mediaworks. For the better part of the last 50 years, brands’ ad spending focused on the living room, which included TV, radio, newspapers and... Continue reading »
by AdExchanger // December 4th, 2014 //
»
Mobile Display Will Overtake Search Sooner Than You Think

"Data Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mahi de Silva, CEO of Opera Mediaworks. Marketers have always felt confident in search advertising’s return on investment. There isn’t any better indicator of purchase intent than someone typing... Continue reading »
by AdExchanger // August 2nd, 2013 //
»
Opera Mediaworks Launches Connected TV Ad Network

Moving beyond smartphones and tablets, Opera Mediaworks introduced AdMarvel, an ad network for internet-connected TVs that brings together an ad exchange, ad serving and ad management functionalities. "A connected TV looks a lot like a tablet computer," explained Opera Mediaworks CEO Mahi de Silva. "Given our experience in the tablet and smartphone space, as well... Continue reading »
by Kimberly Maul // May 22nd, 2013 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Google Releases Results From Early Tests Of Cohort-Based Advertising
  • 5 Takeaways From The Final Day Of Programmatic IO Digital
  • Quibi Flames Out; Pinterest Pushes Diversity And Transparency
  • Tubular Labs Launches Deduped Audience Ratings For Video On Facebook And YouTube
  • Why Your Native Partner Should Have A Publisher Mindset
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved