• PROGRAMMATIC IO NY 2021 //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • PROGRAMMATIC I/O NY
    • Power Players
    • AdExchanger Awards
    • Innovation Labs
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • Innovation Labs
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Jaclyn Stewart

Leveraging A DMP As A Sales Channel And Not Just A Platform

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Jaclyn Stewart, senior director of strategy at The 614 Group. Many publishers today are wrestling with whether they should decouple their data from their impressions. Do they want to help advertisers understand their audiences... Continue reading »
by AdExchanger // May 18th, 2018 //
»
Internal SLAs Can Bridge The Gap Between Ad Ops And Digital Sales Teams

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Jaclyn Stewart, senior director of publisher services at The 614 Group. There is an ongoing contentious relationship between sales and operations in digital publishing that is well documented. In a fast-paced, high-demand and increasingly... Continue reading »
by AdExchanger // March 15th, 2017 //
»
Will There Be A Redefinition Of Digital In 2017?

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Jaclyn Stewart, senior director of publisher services at The 614 Group. Publishers spent much of 2016 working through the significant challenges presented by ad blocking, privacy and user data regulations and the residual effects... Continue reading »
by AdExchanger // December 21st, 2016 //
»
Publishers Need Dedicated Pre- And Post-Sale Support Teams, Not Hybrids

“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Jaclyn Stewart, senior director of publisher services at The 614 Group Most publishers have no trouble defining the roles of their sales or ad trafficking teams. The job titles themselves practically say it all.... Continue reading »
by AdExchanger // August 5th, 2016 //
»
If The Entire Industry Is Consolidating And Streamlining, Should You?

“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Jaclyn Stewart, senior director of publisher services at The 614 Group. The concept of consolidation, and which burgeoning conglomerate will rule all ads in the future, is dominating 2016 headlines. Will it be Facebook... Continue reading »
by AdExchanger // March 23rd, 2016 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • The Big Story: A Supply Shortage In Programmatic CTV
  • Conviva Leaps From Video Analytics To Bidstream Data With First Ad Tech Partnership
  • Vizio Nixes DSPs From Inscape; Ad-Free Programmers Missing Out
  • How To Navigate The CTV Supply Labyrinth
  • Facebook Warns Of Q3 Slowdown Due To Apple Tracking Restrictions
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2021 Access Intelligence, LLC - All Rights Reserved