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»Harvard Business Review

CMOs Vs CTOs; Ads Get A Boost In Google Maps

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mark It Down A 2019 report in the Harvard Business Review declared that marketing has lost prominence within the overall business hierarchy, based on US ad expenditures decreasing. Two of its authors revisited the topic in a new article, noting, “Many scholars and practitioners... Continue reading »
by AdExchanger // February 27th, 2020 //
»
 

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