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»Erica Carter

Livingly Media CEO Erica Carter Makes Programmatic Profitable

Livingly Media runs a profitable business focused on programmatic advertising. And to stay profitable, it’s steered clear of the next hot thing. The publisher tried direct sales but realized it couldn’t compete with competitors offering 360-degree custom packages with content, social, first-of-their-kind ideas and offline events. Nor has Livingly dived into video or embraced platform... Continue reading »

by Sarah Sluis // June 13th, 2018 //
»
 

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