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»Cognitiv

Podcast: Cognitiv CEO Jeremy Fain’s Deep Thoughts On AI

Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here. Before Jeremy Fain co-founded Cognitiv in 2015, he worked a long stint at Rubicon Project, where he noticed something off about the bidding algorithms used by different demand-side platforms. “We saw the standard bidding algorithms all over the place,” he says. “That didn’t jibe with... Continue reading »
by Ryan Joe // March 29th, 2018 //
»
Data Possession – Not Just Ownership – Is Key To Improving Advertisers’ Results

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jeremy Fain, co-founder and CEO at Cognitiv. In a time where big holding companies are expecting all buying to go programmatic – Dentsu is the latest – it is more... Continue reading »
by AdExchanger // September 15th, 2016 //
»

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