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»Bob Ivins

NCC Media Hires Digital Vet Bob Ivins As Its First Chief Data Officer

As part of a push to adopt a more digital, data-driven mentality, NCC Media hired Bob Ivins as the TV advertising conglomerate’s inaugural chief data officer. NCC Media, which is owned by Comcast, Charter and Cox Communications, started a division in April that focuses on building data-driven products. With Ivins overseeing data products for the... Continue reading »
by Rae Paoletta // July 25th, 2018 //
»
Mindshare Data Chief Ivins Wants To Tear Down Walls Around First Party Analytics

Earlier this month, WPP Group media agency Mindshare created the post of "chief data officer" and hired analytics veteran Bob Ivins to fill it. Ivins arrives from Comcast where he worked on addressable TV efforts as VP of the Comcast Business Intelligence Group and the Comcast 360 sales unit. Before that he held executive posts... Continue reading »
by David Kaplan // September 16th, 2013 //
»
 

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