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BMO's Salmon On 'Social TV,' The IPO Market And More

Dan Salmon is an equity research analyst at BMO Capital Markets and covers media and Internet marketing. He recently released a new research report on Social TV and its impact on advertising and marketing. You can download it here (PDF - 7 MB). AdExchanger recently discussed the new report with Salmon and asked his thoughts... Continue reading »
by John Ebbert // October 25th, 2013 //
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BMO's Salmon: Facebook Starting To See Online Video / TV Ad Budget

Dan Salmon is an equity research analyst at BMO Capital Markets and covers advertising and marketing services. Salmon upgraded Facebook from "Underperform" with a $15 target to "Outperform" and $32 target and explored his outlook in a research note to investors on Monday. You can download it here (PDF). AdExchanger: Where are the ad dollars... Continue reading »
by John Ebbert // January 2nd, 2013 //
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BMO's Salmon Reviews An Update To His 'Digital Marketing Hub' Thesis

Dan Salmon is an equity research analyst at BMO Capital Markets and covers advertising and marketing services. Salmon recently discussed with AdExchanger.com the latest industry events as well as an update to his ongoing analysis of the marketing ecosystem titled, "The Race For The Digital Marketing Hub: Version 2.0." Download it (PDF). AdExchanger: In this... Continue reading »
by John Ebbert // July 24th, 2012 //
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BMO Capital Markets Yields More Thoughts On Google Demand-Side Platform Plans

Last Thursday amidst the Internet Week hoopla in New York City, ad technology and media company luminaries gathered at BMO Capital Markets 2nd Annual Advertising & Marketing Services Conference. In the private company track, this writer had the pleasure of guiding discussion among participants John Mellor, VP, Strategy & Biz Dev at Adobe/Omniture, Epic Advertising... Continue reading »
by AdExchanger // June 14th, 2010 //
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