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»audience development

To Grow And Engage Audience, AskMen Says Yes To Platforms

AskMen is firmly in the pro-platform camp among publishers. The men’s website, born during the dot-com boom, now looks to platforms, not SEO, as a way to gain audience and increase recognition. The king of those platforms is Facebook, where video posts earn the publisher millions of views. AskMen, which is owned by Ziff Davis,... Continue reading »
by Sarah Sluis // December 2nd, 2015 //
»
 

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