ARCHIVE FOR:

Zoom Advertising

  • The Big Story Podcast

    The Big Story: Zoom Ads And Apple’s App Ad Budget

    Netflix has finally put to rest rumors (hopes and dreams) that it would one day monetize with advertising – but now Zoom is stepping up to the plate. The Zoom CEO rejected the idea of monetizing its free video conferencing during the beginning of the pandemic. But the company is now changing course with plans to […]

  • Was Zoom Right To Eschew Ads?; The Data Gimmicks Never End

    Turn The Other Cheap Zoom CEO Eric Yuan shot down proposals to introduce ads in 2019 and again in 2020, when some executives floated a chance to capitalize on the influx of traffic and new users during the pandemic. One person who heard Yuan’s response says he called the idea of ads on Zoom “cheap […]