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»Zena Srivatsa Arnold

Fetch Brings On Facebook CPG Vet To Build Deeper Relationships With Big Brands Like Kimberly-Clark

Rewards app Fetch is looking to fire up its first-party data strategy with the hire of long-time Facebook veteran David Sommer as its first-ever chief customer officer. Sommer comes to Fetch after nearly 11 years at Facebook as head of industry, CPG, retail partnerships and shopper marketing. Before Facebook, Sommer was a managing partner of… Continue reading »
by Allison Schiff // January 19th, 2022 //
»
Retail Sales Surged In May; Kimberly-Clark Appoints CMO

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. April Showers, May Flowers Retail sales surged in May, recovering 63% of their losses from March and April. While this is a sign of recovery, Reuters reports, the United States economy isn’t out of the hole, especially since many states have rising COVID-19 infections.… Continue reading »
by AdExchanger // June 17th, 2020 //
»
 

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