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»william morrison

ThinkEquity: WebMD Online Advertising Shines in Q4

You’ve read all the press about declining CPMs in Pubmatic’s AdPrice Index and the dark, dwindling outlook for online advertising. Truth be told, ad budgets are continuing to come online as premium content sites are showing remarkable resilience in spite of the sputtering economy. Yesterday, health and wellness website, WebMD, reported better than expected earnings… Continue reading »

by AdExchanger // February 20th, 2009 //
»
 

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