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»Vidyard

Tyler Lessard, VP of marketing and chief video strategist at Vidyard
Reinventing How You Market And Sell In A Digital-First World

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tyler Lessard, VP of marketing and chief video strategist at Vidyard. Once upon a time, buyers consumed traditional ads across television, radio, magazines and mailers to learn about products and... Continue reading »

by AdExchanger // February 1st, 2021 //
»
Video Ad Startups Ignite A Funding Fire

If four video ad tech acquisitions in the second half of 2014 weren’t enough evidence the space is hot hot hot, a barrage of new investments in video marketing startups should help drive that point home. Vidyard, a video marketing automation platform, just raised $18 million in Series B funding from Bessemer Venture Partners and... Continue reading »

by Kelly Liyakasa // January 15th, 2015 //
»
 

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