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»Vector Capital

The Road To Rocket Fuel’s Sale

As with matrimony, the road to acquisition is paved with dalliances – some serious and some … less so. For evidence, look no further than the DSP Rocket Fuel’s impending sale to Sizmek for $145 million, announced on July 18. That deal is expected to finalize in days, after Rocket Fuel's 30-day "go-shop" deadline, during... Continue reading »

by Kelly Liyakasa // August 15th, 2017 //
»
Private Equity Firms Accelerate Investment In Ad Tech Acquisitions

The past year has seen numerous private equity firms buy ad tech companies. Although there has been slight uptick in the overall volume of transactions and investment bankers predict more of these types of deals on the horizon, they are divided on what’s piquing the growth and timing of PE investor interest. These include Rockbridge... Continue reading »

by Liz Rowley // April 2nd, 2015 //
»
Private Equity Firm Vector Capital Snaps Up Triton Digital

Private equity firm Vector Capital has acquired Triton Digital, a digital audio firm whose proprietary tech connects audio supply to advertising demand. The deal closed Monday morning for an undisclosed sum. Triton Digital has been building out its nascent programmatic business through SaaS solutions designed for publishers and advertisers since 2006. The company has a... Continue reading »

by Liz Rowley // March 16th, 2015 //
»
 

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