Panso, a CRM for restaurants, gives folks in the restaurant business a 360 view of their guests which can be used to send targeted and personalized email and SMS campaigns.
Black Angus Steakhouse operates 45 restaurants in six states. And it’s just hired its first chief marketing officer, Liz Geavaras, to bring a fresh approach to the 53-year-old restaurant group’s marketing. Geavaras will dial back Black Angus’ heavy print expenditures, replacing them with digital. She also plans to segment customers and customize messages to address […]
