Comic: Roadworthy?
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
ARCHIVE FOR:
removing third-party cookies
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Girding For Battle In The Privacy Sandbox With IAB Tech Lab CEO Tony Katsur
We caught up with IAB Tech Lab CEO Tony Katsur in the wake of a new bombshell report that claims the Chrome Privacy Sandbox is not fit for purpose.
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IAB Tech Lab Says The Chrome Privacy Sandbox Is A Time Bomb That Will Break Real-Time Bidding
In short, does the Privacy Sandbox work? In the Tech Lab’s view: No. But whether these APIs work or not is a deceptively slippery question, because it depends on your definition of “work.”
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Comic: The Last Third-Party Cookie
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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With Lockr’s New Tool, Publishers Can Test Multiple Alt Identity Solutions At Once
It takes a publisher around six weeks on average to test and deploy a new identity solution, not to mention the maintenance they have to do over time. No wonder publishers are stressed out.
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Ad Tech Companies Will Keep Their Privacy Lawyers Busy This Year
With the final phaseout set for the end of this year and multiple new state privacy laws now in effect, privacy lawyers (and privacy pros in general) are gonna be busy.
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LUMA: 2024 Will Be Better For M&A (No, Seriously This Time)
Overall deal activity in the ad tech market was down 10% year over year in 2023, according to LUMA Partners. But 2024 may be looking up.
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Comic: New Year, New You
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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Does The Privacy Sandbox Have An Awareness Problem?
Yes, Google pushed back the deadline twice. But barring action by the UK’s competition regulator, which has oversight over Google’s rollout of the Privacy Sandbox, third-party cookies in Chrome are dunzo.
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Comic: Kiddie Cookie Pool
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…