The Trade Desk has won the battle for supremacy on the open internet, says Needham & Company’s Laura Martin. But it might just be losing the war for the future of the web to walled gardens and AI search.
The SSP is betting on the DOJ’s antitrust remedies, plus closer relationships with agencies, DSPs and mid-sized advertisers, to help it eat some of Google’s lunch.
People Inc. – the former Dotdash Meredith – is fighting on multiple fronts to keep its business growing as Google Search declines precipitously as a source of referral traffic.
Roku’s video advertising business has really been booming lately, as CEO Anthony Wood shared on a call with investors Thursday evening.
Water is wet, the sun sets in the west and Omnicom still says it expects to close its merger with IPG in the second half of this year.
