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programmatic io las vegas 2023

  • From left: Oleg Korenfeld, CTO at WPP’s CMI Media Group, and Hyun Lee-Miller, VP of media at Good Apple, discuss generative AI with AdExchanger Senior Editor Hana Yoo.
    AI

    Prog IO Las Vegas: Ad Agencies Say AI Could Be A Boon – Or An Atomic Bomb

    BY Anthony Vargas// May 22nd, 2023

    It’s up to technology and media companies to decide whether AI will be an atomic bomb that annihilates countless jobs or if it will power the workforce’s next leap in productivity.

    Tagged in:
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    • CMI Media Group
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    • generative AI
    • good apple
    • Hyun Lee-Miller
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