• Programmatic I/O New York//
  • 2022 AdExchanger Awards//
  • Newsletter Sign-up
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • Programmatic I/O Las Vegas
    • Programmatic I/O New York
    • Industry Preview
    • AdExchanger Awards
    • Power Players
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • Programmatic I/O NY
    • Top 50 Programmatic Power Players
    • AdExchanger Awards
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Philip Schraeder

Phil Schraeder
Contextual On The Upswing, With GumGum CEO Phil Schraeder

Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. GumGum is one of the handful of companies that have muddled along for years in the unsexy backwaters of contextual advertising, alongside competitors such as Peer39, Oracle-owned Grapeshot and Zefr. Over the last eight to 10 years, “The… Continue reading »
by Zach Rodgers // December 7th, 2020 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • AppLovin Offers To Buy Unity (But Doesn’t Want IronSource)
  • IBM Sets Its Sights On Cookieless Retargeting
  • AdExplainer: Can Contextual Targeting Work On Streaming TV?
  • Beep Beep! Lyft’s Got An Ad Network; Nielsen Alternatives Are Grabbing Share
  • Retail Media Waxes As MTA Wanes, With McKinsey’s Emily Del Greco
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2022 Access Intelligence, LLC - All Rights Reserved