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»Petsky Prunier

M&A Deal Values Are Up In 2018 As Cash-On-Hand And Ecommerce Values Soar

Despite broad concerns about the viability of online media and advertising, M&A in the sector is heating up thanks to the growth of ecommerce and commerce-based media solutions, like Apple’s purchase of digital subscription service Next Issue Media for an undisclosed amount. The total number of deals in media, marketing and technology dropped by 7%… Continue reading »

by James Hercher // April 4th, 2018 //
»
Quarterly M&A Reports: Digital Media Companies Capitalize On Growing Exit Opportunities

M&A reports released in the past week show digital media and ad tech acquisitions continuing at a healthy clip. The trend is driven by increasing exit opportunities. Internet giants, commerce and retail businesses, media companies, agencies, enterprise clouds, private equity firms and telcos are all active M&A parties for data-driven digital startups, said John Prunier,… Continue reading »

by James Hercher // April 5th, 2017 //
»
M&A 2016: Buyers Cross Boundaries As Ad Tech Grows Up (A Little)

Despite predictions that winter is coming to ad tech, deal activity for the ad tech, mar tech and digital media sectors was tentatively healthy in 2016, according to reports released this week by investment banks LUMA Partners, JEGI and Petsky Prunier. Deal activity rose to the $100-to-$200 billion range. JEGI reported deal activity at roughly… Continue reading »

by Alison Weissbrot // January 6th, 2017 //
»
Mar Tech A Hot M&A Target For First Half Of 2016, But Ad Tech Needs To Clean Up Its Act

It’s a tale of the haves and the have-nots. Deal values for mar tech are exploding, according to M&A activity surveys from Jordan Edmiston Group (JEGI) and Petsky Prunier, highlighting the first half of 2016. By contrast, ad tech, despite heavy consolidation speculation, is still in a slump. JEGI noted $13.3 billion in deal value… Continue reading »

by Alison Weissbrot // July 5th, 2016 //
»
Demand For Data Management Drives Marketing And Ad Tech M&A In 2015’s First Half

The volume and scope of ad tech/marketing tech M&A activity in 2015 shows investors want in on marketing stacks with scalable infrastructure that can support programmatic growth and increased automation of marketing functions, says a duo of investment firms. Such were the findings in reports from The Jordan, Edmiston Group (JEGI) and Petsky Prunier. The… Continue reading »

by Liz Rowley // July 6th, 2015 //
»
JEGI: Marketing And Tech M&A Volume Down YoY

M&A activity in marketing services and tech declined in Q1 2015, compared to the same period last year, in volume and value. Investment bank Jordan, Edmiston Group Inc. (JEGI), which released its Q1 2015 M&A Overview on Thursday, noted 128 deals in Q1 2015, compared to 154 in Q1 2014 (a 17% decline). Value of… Continue reading »

by Liz Rowley // April 2nd, 2015 //
»
Private Equity Firms Accelerate Investment In Ad Tech Acquisitions

The past year has seen numerous private equity firms buy ad tech companies. Although there has been slight uptick in the overall volume of transactions and investment bankers predict more of these types of deals on the horizon, they are divided on what’s piquing the growth and timing of PE investor interest. These include Rockbridge… Continue reading »

by Liz Rowley // April 2nd, 2015 //
»
 

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