In a release last week, Permuto, a CPC, display ad retargeting company, announced that through its ad platform, the company had shown return-on-ad-spend results “within three percent of SEM” for e-tailer Heels.com. Read more. Shaukat Shamim, Co-Founder and CEO of Permuto, discussed the company’s services and shared observations about the e-commerce landscape. AdExchanger.com: When working […]
His Serene Highness Prince Albert II of Monaco chaired the Monaco Media Forum – YouTube channel here – in his diminutive principality this past week with luminaries from advertising taking part in panel discussions as well as ad tech companies showing their wares. (Post-show, cigarette boat tour video with Sean Connery here.) Among those on […]
Shaukat Shamim is CEO & Co-Founder of Permuto. AdExchanger.com: Where did the idea for Permuto come from? And how about the name – what’s the story there? SS: We are a company comprised of online advertising junkies, all of the founders been involved in online advertising from the formation days of Internet. We had our […]
