• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • Advertise //
  • About Us //
  • Contact Us
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY 2020
    • Industry Preview 2020
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»performline

Keeping Pace With Tech Is A Challenge For Regulators

Regulators will always be playing catch-up with technology. Is self-regulation the answer? By the time regulators do act to protect consumers, it’s generally more reactive than proactive. “The pace of change is much quicker than it used to be,” Martha Coakley, the former attorney general of Massachusetts, said Wednesday at an event hosted by marketing... Continue reading »
by Allison Schiff // June 8th, 2017 //
»
For Regulated Brands, Content Marketing Can Be A Calculated Risk

Creating real-time content is a challenge for any brand – but for brands operating in highly regulated industries, it’s a potential compliance risk. There isn’t a federal regulator out there that doesn’t have rules around misleading, deceptive or unfair practices, including the Consumer Financial Protection Bureau, the Federal Trade Commission and the Federal Communications Commission. And... Continue reading »
by Allison Schiff // June 8th, 2016 //
»
Barclaycard Navigates The Risky Business Of Government Regs

Beyond the morass of fraud and viewability hides another tripwire for advertisers: government regulation. That’s why UK-based credit card issuer Barclaycard is getting proactive about compliance. As a company that’s smaller than the competition and still making inroads in the US market, Barclaycard is particularly risk averse when it comes to regulatory issues. To that... Continue reading »
by Allison Schiff // July 14th, 2015 //
»
PerformLine Offering Cross-Digital Channel Verification Says CEO Baydin

Alex Baydin, Founder and CEO of PerformLine, an online performance marketing company. AdExchanger.com: Please discuss your background. What key learning’s did you bring forward from Epic Advertising where you were GM to PerformLine? AB: I have been in Online Advertising for the past ten (10) years, focusing mainly on advertising sales, business development, and product... Continue reading »
by AdExchanger // March 3rd, 2010 //
»

Get AdExchanger Newsletters

Sign Up
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • What Happens To Sports Marketing Budgets Without Sports?
  • How Employers Are Taking Care Of Their Workers During COVID-19
  • Contracts Are Under The Microscope Thanks To COVID-19 – But Force Majeure Isn’t A Cure-All
  • Crisis Puts Amazon (And Ecommerce) In The Balance
  • The Dos And Don’ts Of Marketing During A Global Crisis
Ajax spinner
  • Privacy Policy //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved