• Programmatic I/O New York//
  • 2022 AdExchanger Awards//
  • Newsletter Sign-up
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • Programmatic I/O Las Vegas
    • Programmatic I/O New York
    • Industry Preview
    • AdExchanger Awards
    • Power Players
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • Programmatic I/O NY
    • Top 50 Programmatic Power Players
    • AdExchanger Awards
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Overmore

We Need To Talk About First-Party Data – Because It Doesn’t Belong To You

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Robin Caller, CEO and founder of Overmore Group. Fair warning, this essay is a bit of a rant. I mean no harm to any promoter of ad tech, martech, clean rooms or… Continue reading »
by AdExchanger Guest Columnist // April 14th, 2021 //
»
Robin Caller, CEO & founder, Overmore
How To Fix Our Broken Approach To Privacy Protection Regulation

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Robin Caller, CEO and founder of Overmore. GDPR and CCPA are still relatively new regulations, although the former was at least 10 years in the making. A lot of work, time,… Continue reading »
by AdExchanger // February 16th, 2021 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Why The Trade Desk Celebrated When Microsoft Won Netflix’s Ad Business
  • What The End Of Days For Ad Tech Might Look Like
  • AppLovin Offers To Buy Unity (But Doesn’t Want IronSource)
  • Retail Media Waxes As MTA Wanes, With McKinsey’s Emily Del Greco
  • Meta’s Automated Shopping Campaigns Are Out Of Beta
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2022 Access Intelligence, LLC - All Rights Reserved