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»ofer druker

Tremor’s Amobee Acquisition Is About Plugging Holes And Getting Scale

Tremor International has been on a journey to rebuild its biz with assets on both the buy and sell sides of digital media. And with its acquisition of Amobee, Tremor is now making inroads into linear inventory. Tremor International CEO Ofer Druker spoke with AdExchanger about the company’s plans for its most recent acquisition.
by Alyssa Boyle // July 26th, 2022 //
»
Singaporean telco SingTel finally sold mobile-focused marketing platform Amobee to Tremor International for $239 million.
Singtel Offloads Amobee To Tremor For $239 Million (Nearly $100 Million Less Than It Paid For Amobee In 2012)

The ill-fated (and relatively brief) love affair between telcos and ad tech really is over. On Monday, Singaporean telco Singtel finally sold mobile-focused marketing platform Amobee to Tremor International for $239 million. The transaction is expected to close in the third quarter. (Read the release.) Tremor went public in June 2021. Its stock, which is… Continue reading »
by Allison Schiff // July 25th, 2022 //
»
Ad Tech Covets Rosé With Netflix; Tremor Shakes Things Up

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Get Connected The coveted prizes in programmatic right now are exclusive CTV contracts.  In Cannes, the crème de la crème for handshakers and lunch-takers is Netflix. Google is meeting with Netflix there, Ad Age reports, and is an obvious choice as Netflix purportedly… Continue reading »
by AdExchanger // June 22nd, 2022 //
»
How Tremor Video DSP Broke Its Profitability Dry Spell

Tremor Video DSP is working out some growing pains. At the beginning of this year, Tremor regained profitability for the first time since it was spun off in August 2017 from the SSP that would become known as Telaria. Tremor operates as a business division within Taptica, the mobile ad tech company that acquired the… Continue reading »
by Rae Paoletta // November 16th, 2018 //
»
 

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