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»native studio

Land Rover Puts Time Inc. In The Driver’s Seat For Branded Content Partnership

Many publishers have jumped on the sponsored content bandwagon, but few have attempted to take on a creative agency role for brands. But that’s what Time Inc. is doing with Land Rover around its launch of the Discovery Sport SUV. Time Inc. differentiates between “native content” – written in the voice of a Time Inc.... Continue reading »
by Sarah Sluis // August 27th, 2015 //
»
 

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