Morgan Pomish

New forms of media that attract massive consumer attention, but more tentative interest from marketers, present a huge opportunity for those that are willing to brave the unfamiliar waters. Right now, that channel is gaming. On the ground at CES, Digitas head of innovation solutions Morgan Pomish explains why gaming is her top recommendation to […]

Morgan Pomish, head of innovation solutions at Digitas, shares what brand leaders and advertisers should consider before jumping on a tech bandwagon.