• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Subscribe //
  • COVID-19 Special Coverage
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • Innovation Labs
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Subscribe
  • Search
Connect

»mark rotblat

Tubi Fox upfront
How Tubi And Fox Are Going To Market Together In This Year’s Upfront

Tubi has been shouting from the rooftops about ad-supported streaming for years, and the market is finally listening. “It’s pretty much understood that [brands] need to match their budgets to where the eyeballs are,” said Tubi’s chief revenue officer Mark Rotblat. But brands aren’t the only ones taking notice of the growing AVOD opportunity. Fox... Continue reading »
by Alison Weissbrot // July 16th, 2020 //
»
Tubi Taps TransUnion For A Better View Inside The Home

Most marketers rely on household-level data to target audiences on connected TV. But homes are made up of multiple viewers with different preferences of what they like to watch and buy. So ad-supported streaming platform Tubi has teamed up with TransUnion to understand more about the people watching Tubi within a given home, the companies... Continue reading »
by Alison Weissbrot // April 15th, 2020 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Why Microsoft’s Potential TikTok Acquisition Probably Isn’t About Advertising
  • Acxiom Launches A Solution To Connect Direct And Digital Audiences
  • Google Launches Programmatic Audio In Ad Manager, Amplifies Audio Features In DV360
  • Google Ads GM Jerry Dischler On A Cookieless Future ‘That Happens When It Happens’
  • You & Mr Jones Acquires Influencer Marketing Firm Collectively
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved