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»lindsey harju

Blinc Digital Co-Founders Lindsey Brie
Blinc Co-Founders: ‘The Pandemic Has Pushed Advertisers Into The Advanced TV Pool’

Streaming behavior has skyrocketed during the pandemic, and advertisers have been rising to meet that change. “Major catastrophic events don’t change what’s happening, but they do make trends accelerate. OTT was already growing, but it has accelerated so much,” said Lindsey Harju, co-founder of Blinc Digital, a consultancy that advises buyers, sellers and tech companies... Continue reading »

by Sarah Sluis // July 20th, 2020 //
»
Don’t Panic: 2020 Is Not The Year We Stop Innovating

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Lindsey Harju, co-founder at Blinc Digital Group. The COVID-19 ramifications will not affect everyone in the advanced TV industry equally. Like every major shift in consumer and business behavior, there will be providers that... Continue reading »

by AdExchanger // March 23rd, 2020 //
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2020: Are You Ready For Mass TV Disruption?

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Lindsey Harju, co-founder at Blinc Digital Group. 2020 will be a year of massive TV disruption. We’re already living in a golden age of content, and now with an explosion of high-end and flexible... Continue reading »

by AdExchanger // January 13th, 2020 //
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Yesterday’s Startup Strategy: Insert TV Buzzword [Here] For Immediate Success

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Lindsey Harju, co-founder at Blinc Digital Group. Marketers and investors care about what consumers like, and right now that is TV. A seemingly obvious statement, yet tech startup leaders are once again acting as... Continue reading »

by AdExchanger // November 11th, 2019 //
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As ESports Viewership Soars, TV Leaders Must Get Off The Sidelines

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Lindsey Harju, co-founder at Blinc Digital Group. Advanced TV has experienced an explosion of change over the last couple of years, largely driven by consumer behavior shifts like the introduction of eSports. In eSports,... Continue reading »

by AdExchanger // April 18th, 2019 //
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