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»laura ipsen

Laura Ipsen On Using Oracle Marketing Cloud As The ‘Tip Of The Spear’

Laura Ipsen walked into the office of Oracle co-CEO Mark Hurd on a Monday this summer, and the next day she had a new job as the general manager and senior vice president of Oracle Marketing Cloud (OMC). It’s her latest role in a 25-year career spent at some of the world’s large tech titans.... Continue reading »

by Tilde Herrera // September 23rd, 2016 //
»
Oracle Marketing Cloud’s New Chief Emphasizes Integration, ROI

Six weeks ago, Laura Ipsen – a former Microsoft and Cisco exec – succeeded Kevin Akeroyd as SVP and GM of Oracle Marketing Cloud (OMC). Akeroyd, one of the original architects of the OMC business, had moved on to the CEO role at Cision. Ipsen – formerly an SVP of Oracle’s global industry solutions group... Continue reading »

by Kelly Liyakasa // September 16th, 2016 //
»
 

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