Above The Influence; Advertising’s Uncertainty Principle
Influencers aren’t all on board with shoppable ads; Americans are buying less makeup; and Madison and Wall predicts growth (unless everything falls apart).
Influencers aren’t all on board with shoppable ads; Americans are buying less makeup; and Madison and Wall predicts growth (unless everything falls apart).
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Traditional Media In The Doldrums Ad spending in the United States will decline 8% this year, according to a survey of ad buyers released Wednesday by the Interactive Advertising Bureau. Digital ad spend will grow 6% despite the dip, while traditional media is set […]