• image/svg+xml:
  • Topics
    • Latest
    • Marketers
    • Agencies
    • Publishers
    • Technology
    • Platforms
    • Identity
    • Measurement
    • Data Privacy
    • Artificial Intelligence
    • CTV
    • Commerce
    • AdExplainer
    • Exclusive Report
    • Daily News Roundup
  • Opinion
    • All Columns
    • Data-Driven Thinking
    • On TV & Video
    • The Sell Sider
    • Content Studio
    • Comic
    • Contributor Guidelines
  • About Us
    • Advertise
    • Become an AdHero
    • Newsletter
    • AdExchanger Advisory Board
    • About Us
    • Contact Us
  • Events
    • Programmatic I/O New York
    • AdExchanger Awards
    • Webinars
    • All Events
    • Network Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
AdExchanger Homepage
  • Programmatic I/O New York
  • Become an AdHero
  • Subscribe
  • Sign In
AdExchanger Menu
  • Sign In

Topics

  • Latest
  • Marketers
  • Agencies
  • Publishers
  • Technology
  • Platforms
  • Identity
  • Measurement
  • Data Privacy
  • Artificial Intelligence
  • CTV
  • Commerce
  • AdExplainer
  • Exclusive Report
  • Daily News Roundup

Opinion

  • All Columns
  • Data-Driven Thinking
  • On TV & Video
  • The Sell Sider
  • Content Studio
  • Comic
  • Contributor Guidelines

Events & Awards

  • Programmatic I/O New York
  • AdExchanger Awards
  • Webinars
  • All Events
  • Network Events

Podcasts

  • AdExchanger Talks
  • The Big Story

Membership

  • Member Exclusives
  • Sign Up

About Us

  • Advertise
  • Become an AdHero
  • Newsletter
  • AdExchanger Advisory Board
  • About Us
  • Contact Us

CONNECT
ARCHIVE FOR:

Heidi Sturrock

  • Comic: Game Over?
    Daily News Roundup

    GAM Goes Direct To Buyers; Perplexity’s Ad Lead Exits

    BY AdExchanger// September 2nd, 2025

    Google’s SSP tries to cut out its DSP ahead of a possible ad tech breakup; Perplexity’s head of ads skips town; and Amazon’s search ad pause flooded the market with big spenders.

    Tagged in:
    • amazon
    • Amazon Prime Day
    • Anthony Katsur
    • Cloudflare
    • Comet
    • Comet Plus
    • CPC
    • DV360
    • Etsy
    • google
    • Google Ad Manager
    • Google ad tech antitrust trial
    • Google Shopping
    • Heidi Sturrock
    • IAB Tech Lab
    • incrementality testing
    • Magnite
    • Mike Ryan
    • OMG Commerce
    • Perplexity
    • pubmatic
    • Smarter Ecommerce
    • Target
    • Taz Patel
    • Temu
    • Walmart
    • Wayfair

Popular

  1. Platforms

    Conversion APIs Are Becoming Table Stakes – But Not All Brands Have Bought In

  2. Banner. Contemporary art collage. Two people holding hands and go up on colorful columns, graph as on career ladder. Concept of partnership, business acquisition, deal, cooperation, teamwork, contract
    ad tech M&A

    Roqad Acquires Zeotap’s Third-Party Data Arm To Get A Leg Up On Identity In Europe

  3. Privacy

    Comscore Debuts A Way To Turn Consumer Profile Data Into ID-Free Audiences

  4. Ann Blinkhorn, Founder, Blinkhorn LLC
    OPINION: Data-Driven Thinking

    The 7 Traits Every Ad Tech Leader Needs To Thrive In The Age Of AI

  5. Daily News Roundup

    Breaking Up Google is Hard To Do; Eyes On Epsilon


Join the AdExchanger Community

Join Now
AdExchanger Homepage

Your trusted source for in-depth programmatic news, views, education and events.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and AI to commerce, CTV, measurement and mobile.

NEXT EVENT

Programmatic I/O New York

September 29-30, 2025
Marriott Marquis
New York, NY

Learn More


ABOUT ADEXCHANGER
  • About Us
  • Advertise
  • Contact Us
  • Events
  • Subscribe
  • RSS
  • Cookie Settings
  • Privacy & Terms
  • Accessibility
  • Diversity, Equity, Inclusion & Belonging
CONNECT

© 2025 Access Intelligence, LLC - All Rights Reserved