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»Derek Huyser

Forget Impressions: Digital Advertising’s New Math For The New Year

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Derek Huyser, head of business development at AdYapper. What is it about money that makes people lose all connection to reality? We’ve all heard the stories of lottery winners going... Continue reading »
by AdExchanger // January 18th, 2016 //
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