Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pub Crawl Some ad tech and publisher software companies operate their own media outlets, sometimes as a useful data collection pipeline or as a facade of respectability, so to speak. Minute Media is one hybrid example with digital-native brands, but there’s also the Blackstone-backed […]
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Allison Schiff, senior editor at AdExchanger. It’s part of a series of perspectives from AdExchanger’s editorial team. The ad industry is facing a pair of interrelated existential threats: government regulation and […]
The California Consumer Privacy Act (CCPA) is nearing its final form. With the close of the state legislature’s 2019 session on Friday, no more bills can be introduced this year, and the handful of amendments that did pass the Senate are now headed to Democratic Gov. Gavin Newsom’s desk for a signature. Newsom has until […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Obscura Procura Airbnb is leading a $20 million investment in Atlas Obscura, a travel and local oddities media company. More than half of Atlas Obscura’s revenue already comes from the booking of trips and tour experiences, so it’s a natural strategic partnership. The site […]
