COPPA 2.0

What’s one data privacy shift or regulation that will most reshape digital advertising in 2026 – and who will be most unprepared for it?

What’s in the tea leaves for the FTC’s new chair Andrew Ferguson, who took over in January? Kyle Kessler, a partner at Womble Bond Dickinson, weighs in.

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … 

In today’s newsletter: To boost its ads biz, Walmart will show in-store ads for non-endemic brands; Hyve Group buys Possible; and the Senate advances KOSA and COPPA 2.0, but the bills face obstacles in the House.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bill Rush Congress is scrambling to pass new children’s online privacy laws by Friday. The IAB and other organizations are voicing their opposition. Since late last week, senators have proposed three bills as amendments to the unrelated Federal Aviation Administration (FAA) Reauthorization Act, a […]