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»consumer survey

Accenture: Consumers Willing To Pay For Fewer Ads

Consumers across the globe find advertising too frequent and irrelevant, and the younger ones are more aware of ad blocking, according to an Accenture Digital Consumer study released Monday. More than 80% of the 28,000 people surveyed in 28 countries thought they saw too many ads. Seventy-three percent of those aged 14-17 know about ad… Continue reading »

by Sarah Sluis // April 18th, 2016 //
»
 

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