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»consultancy

All-Star Analysts Launch Kaleido, A New Breed Of Research Firm

The traditional research model is ripe for disruption. So say the well-known tech analysts who founded Kaleido Insights, an independent boutique research firm that launched Wednesday. Kaleido’s first point of differentiation is that it plans to publish its research openly rather than behind a paywall, at least during the company’s first year. The idea is... Continue reading »
by Kelly Liyakasa // October 4th, 2017 //
»
Accenture Interactive: Change Management The Greatest Barrier To Merging Tech And Media

Accenture is banking that the future of digital media and marketing depends on how organizations embrace change management. In December, the consultancy consolidated its digital divisions into Accenture Digital, an arm that includes its CMO advisory Accenture Interactive and mobility and analytics services. This move followed the acquisitions of design and creative agency Fjord and... Continue reading »
by Kelly Liyakasa // June 23rd, 2014 //
»
 

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