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»Considering Digital

The Cycle of Innovation for Digital Advertising

Michael Walrath is the former CEO of Yahoo!'s Right Media. I believe that there is a cycle of innovation at work in digital advertising.  Where we are in the cycle at any given time depends on many factors, including the economy, availability of capital, supply and demand imbalances, M&A appetite, etc. Let’s take a look... Continue reading »

by Ad Traders // February 4th, 2010 //
»
 

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