Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Opt Out Or Copped Out? Facebook and Instagram users in the EU will be able to opt out of personalized advertising, except for broad segmentation for gender and country, The Wall Street Journal reports. Ireland’s data protection regulator fined Meta roughly $423 million […]
BDG sees opportunity in the parenting vertical, and its acquisition last year of Some Spider was a major step toward ramping up its focus on parenting. The publisher plans to continue creating an ecommerce-focused experience across its portfolio that allows endemic brands to target users throughout their parenting journey, according to Sharon Mussalli, BDG’s EVP of revenue and operations.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. SPAC Bandwagon Content recommendation engine Taboola became the latest tech company to exist via SPAC when it announced plans to go public on Monday by merging with special purpose acquisition company ION Acquisition Corp, per Business Insider. The deal, which will value Taboola at […]
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Rob Gabel, founder and CEO at Tubular Labs. Digital-native publishers sailed against strong headwinds in 2018, as continual shifts in the business model forced budget cuts, downsizing, “pivots to video” and more hurdles to […]
Bustle has raised $38.5 million in venture capital to create content that speaks to female millennials. And it’s beginning to see its efforts bear fruit. It earned $30 million in 2016, up from just $10 million the year before. But competition for this prized demographic is tough. The space is crowded with other digital startups, […]
